Short on Thought

Recently, I left my role at Radius as Chief Creative Officer. When departing the office, I had to move my design books out of the space. The collection of books used to be quite extensive, but a series of moves and book loans (I know who you are) has left me a modestly curated collection of about 150 books. Once such book is Lester Beall Space, Time, & Content. One of two books I own about the designer I've long admired, Lester Beall. While putting my books on a new shelf, this book fell out of the box. 

Beall's work spanned decades, from the 30's through the 60's, and had a marvelous way of balancing the serious and the playful. These traits are especially apparent in his "utility work." Beall worked during a time where Design was dominated by Europe and various movements like the Bauhaus. However, he somehow found a way to ignite American design, paving the way for other great American designers to follow.   

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I picked up the fallen book, a little sad because it had been a long time since I had opened it and found the quote below. It seems truer than ever and is worth pondering. If you aren't familiar with LB, look him up. 

The art world is long on skills and short on thought. It is wrong to believe that modern design problems are solved by a series of snap judgements. 

~ Lester Beall, decades ago